Schaeffer's Top Stock Picks for '25

Harley-Davidson Stock Revs Higher on Profit Growth

The motorcycle company maintained its full-year outlook, despite several challenges during the quarter

Digital Content Manager
Jul 28, 2022 at 9:01 AM
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Harley-Davidson Inc (NYSE:HOG) stock is surging this morning, last seen up 6.4% at $36.50, following the motorcycle giant's second-quarter earnings report. The company posted a rise in quarterly profit to $1.46 per share, topping analysts' estimates. HOG's revenue for the quarter also beat expectations, while it reaffirmed its previous full-year forecast, even after a recent two-week pause in production hurt sales. 

The security has been struggling to rally away from its June 16 nearly two-year low of $29.80, with the 80-day moving average putting pressure on its mid-July rally. The $33 level looks to have stepped in as a potential floor for the equity, however, and HOG is set to snap a four-month losing streak, should these gains hold. Year-to-date, Harley-Davidson stock has shed roughly 9%. 

Analysts have yet to chime in though sentiment surrounding the security was hesitant coming into today. Of the seven analysts in coverage, all but one call HOG a "hold." Meanwhile, short sellers have been hitting the exits dropping 18.7% in the last two reporting periods. There's additional pessimism to be unwound here, though, as the 7.19 million shares sold short make up 4.9% of the stock's available float, or a little under four days' worth of pent-up buying power. 

Short-term options traders have also taken a bearish stance, and have been particularly put-biased of late. This is per Harley-Davidson stock's Schaeffer's put/call open interest ratio (SOIR) of 1.93, which sits higher than 87% of readings from the past year. 

 
 

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